Hi all, Rayelle from the Brand team here!
You may remember earlier this year we launched our choose giffgaff campaign, you may already know the campaign will be running for a year, so we have bursts of media booked throughout. The first launching in early April, and the second launching today!
Abi, our Head of Advertising here at the gaff posted a super informative announcement with all of the finer details around this campaign, along with examples of the first round of out of home adverts - see here:
It's my pleasure to share the next round of the out of home ads with you, which you will start to see a mix of these popping up around the country as of today! Along with our TV ad, you'll spot our out of home advertisements on billboards, ads on the sides of buses, and trains nationwide plus on the London tubes. These will be live for 2 weeks! Exciting, right?
We took the same approach as last time, putting our members at the forefront of the ads (literally, their faces will be up in lights!) with their reasons for choosing giffgaff. Each member's ad highlights a shining example of why giffgaff is worth choosing. Take a look below...
We're so excited to see these in all their glory over the coming weeks, we hope you are too 🙂