So now checking-in using mobile apps is about to revolutionise deals and become the norm.
The park is opening a day early for half term holiday, on Friday 18th February. Anyone using the Facebook app on their mobile to check-in between 10am and 4pm will receive up to four free tickets for admission. Also, the first 100 people to check in will receive a free night’s accommodation at one of the park hotels. There are more details on the Alton Towers website.
Hats off to Alton Towers for a rudely decent deal, and looking forward to seeing several thousand people falling over themselves in the car park, screaming at their phone screens and overloading the local mobile cell.