Good news, but, it should be noted that not all members have benefited from pricing and goodybag changes.
Those members who use basic PAYG are still paying far too much at 15p per minute.
The mobile termination rate is only half a pence so that's quite some profit margin.
Feels a bit inequitable to me, particularly if those using basic PAYG are elderly or on a low income.
Time for a reduction please giffgaff.
I'm in full agreement with this @sarah_ha!
I originally joined giffgaff because of it's low and very competitive PAYG tariffs. If I were looking around now then the PAYG tariffs would not be a compelling reason to join.
@sarah_ha wrote:It’s all part of our commitment to focus on what our members really want.
I'm sure that the PAYG members would want to share in the giffgaff's good fortunes with a reduction in the PAYG tariffs. This probably would also help with reducing churn.
so looks like for every 100 people joining the network, 5 are leaving
Not quite. @various_mm.
Annual churn is still a little over 50%. To put it another way, slightly over half the entire customer base leave the network each year.
There's little information from other similar, non-contract MVNOs concerning churn but, from what I've seen giffgaff have a somewhat above average churn rate and are markedly above the rates reported by networks offering long term contracts.
It's awesome to hear about giffgaff's healthy profit margin @sarah_ha. Let's hope this continues for many years to come.
I totally agree @endorphin with regards to giffgaff's PAYG rates. I have a dual SIM phone with 1 X giffgaff SIM and 1 X O2 SIM inserted. I mostly use my giffgaff SIM for free to giffgaff calls (buy a £ 5 goodybag once every 3 months) and use my O2 SIM as my main SIM. O2 PAYG rates of 3p min, 2p text and 1p MB data. As I don't use my phone much, this setups is ideal for me. Giffgaff's 15p min, 5p text and 5p MB data is less competitive in comparison. Just saying...
However, overall, giffgaff still offers good value in my opinion (for me the free to giffgaff calls and texts are awesome). Well done giffgaff.
discoandrew is inviting you to join Giffgaff and take advantage of their great value SIM Only Deals.
Order a free Giffgaff SIM through My Referral Link (click or tap here) and you'll also receive £ 5.00 FREE WELCOME CREDIT within 24 hours of SIM card activation. Thank you.