So far only 2 mobile providers in the UK offer blackberry services on PAYG; Orange and T-Mobile. At £5 a month with Orange you get access to the Blackberry Internet Service (Email,Blackberry Messenger, MSN Messenger, Facebook, Twitter etc.). Orange however for texting and calling is quiet expensive. If GiffGaff were to offer Blackberry services on its PAYG service, it would give GiffGaff a competitve advantage in the market. It would firstly be an affordable choice for texting and voice calling, but what would set it out amongst the other providers even more is that they offer Blackberry on PAYG.