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A £20 goodybag, giffgaff labs and much more revealed

former giff-staffer
Hi all,


Gosh, there is so much to reveal in this blog post I hardly know where to start...


First of, as always a thank you to everyone for the fantastic feedback and support you continue to give giffgaff. It really is what makes giffgaff giffgaff.


We've always said that we want to keep things simple here at giffgaff and that is what we'll continue to try and do. That's also why we've initially said we did not want to add any more goodybags until we had seen how well they fared and to keep things simple.


Well, I can tell you goodybags have been extremely well received and on top of that we have been overwhelmed with great suggestions for implementing even more goodybags. Most notably a £20 goodybag to fill the gap between our brilliant £15 goodybag and our truly unlimited £35 goodybag. 


As always we have taken your feedback on board and can now reveal we are implementing a brand new £20 goodybag as of September the 6th, which will include 600 minutes, unlimited texts and unlimited mobile internet. 


A special thanks should go out to englishbeer, xpz393, tobyriding and ragnorak for championing this idea. Thanks guys for your continued effort and support of giffgaff. As always, much appreciated.


Over the last couple of Months many more great ideas for what a goodybag should or shouldn't contain have come up in the community. But of course we can't implement them all, as that would get rather messy. As we want to stick to simplicity but somehow still offer choice and implement community suggestions, how do we do that?


We think the solution can be found in what we like to call 'giffgaff labs' :)


What is goodybag labs you ask me?


Well, it is a goodybag that continuously changes. It never stops evolving and with great input from the community we can try out new ideas very quickly. Each time we come up with an idea together, we run the goodybag for two or three Months and see how successful it is and then implement another. 


The idea for the first 'labs goodybag' comes from reading your  feedback. On quite a few occasions we found comments from people saying that their usage wasn't always predictable. Some months you use much more minutes than others. Which made the choice for which goodybag to buy harder as you did not want to run out. 


The first goodybag to come out of the giffgaff labs hopes to fulfil the need for variable use and at 2p a minute and 1p per text for £5 a Month we feel we've hit just the right mark. 


This way you don't have to worry about big bills and you pay exactly for what you need.


I hope you all like it and although we have a few other giffgaff labs goodybags in mind, we would love your ideas on what you would like to see. Giffgaff labs is truly a new platform for innovation where we're happy to trial new and different ideas. So head over to the contribute section of our forum and flesh out your own ideas with the help of the rest of our community.


In addition to all of this, we have even more good news for you as we have changed a few of our existing goodybags.


We improved our £10 goodybag, which now contains an additional 50% more minutes, bringing it up to 150 minutes.


And we created even better value by bringing our £35 goodybag down to £30 for a truly unlimited experience.


And on top of all of this, we've decided not to forget our those members who do not use our goodybags and extended the free 100mb a day mobile internet until the 1st of December.


To give a few more days to implement all of these changes, we will continue to run with the half price goodybags until September the 5th.


I am very excited to see your ideas for giffgaff labs in the coming Months and hope all this has put a smile on everyone's face.





Thank you.


The £20 goodybag is a great idea. A few of my friends who I have brought over to giffgaff say this package will suit them nicely.As an unlimited user thank you for reducing to £30 !!


Wow, you guys seem to be going from strength to strength with your offers.


As a Low level user I was very happy with the result of the debate we all thrashed out a few months ago for our type of user profile. Now the goodybag users have got the same treatment and with the flexibility for trialing new offers that the "lab bags" bring I can't see how we can fail.


go go giffgaff!




even £10 top up on GG labs is better value than £15 on o2.


At 25p a minute £15 will only buy 75min added to 100 free minutes and 100 texts.

The TOTAL VALUE on o2 is 175 minutes and 100 texts.


£5 GG labs plus £5 credit will buy 200 minutes and 100 texts, at 2p per minute for voice calls and 1p texts

TOTAL VALUE for  £15 top up on GG labs will buy 400 minutes and 200 texts, or whatever combination one utilises on the GG labs tariff.


Gimmicks aside[free minutes & texts], £15 on GG labs will yeild more than double the offering on 02.


I hope GG labs is a permernent feature!




The goodybags are a good idea.  However us mere mortals that have the simpler phones without internet/WAP 2.0 and above browsing (mine is only WAP 1.1 on my trusty Nokia 3510i so web browsing is virtually non existant), seem to loose out on the good value of the goodybag.  any ideas folks (apart from getting a new phone you tightwad ha ha).

former giff-staffer

Hi all,


Just to relieve some worries, if you queued a £10 goodybag before the 5th of September, which will start in September or even October (up until the 5th) you will be getting the 150 minutes when it kicks in.






that £20 goodybag is good but virgin mobile sim only for £20 is better, you shold at least match it.

there's the proof that they do.


Virgin have a FUP on the data and text.


FUP? whats that and 3000 txts and 1gb data a month is more than enough for a mobile, but the 800mins a month is something to content with.

former giff-staffer

Not only that, it is a contract.