A £20 goodybag, giffgaff labs and much more revealed

vincent · ‎27-08-2010

Hi all,

Gosh, there is so much to reveal in this blog post I hardly know where to start...

First of, as always a thank you to everyone for the fantastic feedback and support you continue to give giffgaff. It really is what makes giffgaff giffgaff.

We've always said that we want to keep things simple here at giffgaff and that is what we'll continue to try and do. That's also why we've initially said we did not want to add any more goodybags until we had seen how well they fared and to keep things simple.

Well, I can tell you goodybags have been extremely well received and on top of that we have been overwhelmed with great suggestions for implementing even more goodybags. Most notably a £20 goodybag to fill the gap between our brilliant £15 goodybag and our truly unlimited £35 goodybag.

As always we have taken your feedback on board and can now reveal we are implementing a brand new £20 goodybag as of September the 6th, which will include 600 minutes, unlimited texts and unlimited mobile internet.

A special thanks should go out to englishbeer, xpz393, tobyriding and ragnorak for championing this idea. Thanks guys for your continued effort and support of giffgaff. As always, much appreciated.

Over the last couple of Months many more great ideas for what a goodybag should or shouldn't contain have come up in the community. But of course we can't implement them all, as that would get rather messy. As we want to stick to simplicity but somehow still offer choice and implement community suggestions, how do we do that?

We think the solution can be found in what we like to call 'giffgaff labs' :)

What is goodybag labs you ask me?

Well, it is a goodybag that continuously changes. It never stops evolving and with great input from the community we can try out new ideas very quickly. Each time we come up with an idea together, we run the goodybag for two or three Months and see how successful it is and then implement another.

The idea for the first 'labs goodybag' comes from reading your feedback. On quite a few occasions we found comments from people saying that their usage wasn't always predictable. Some months you use much more minutes than others. Which made the choice for which goodybag to buy harder as you did not want to run out.

The first goodybag to come out of the giffgaff labs hopes to fulfil the need for variable use and at 2p a minute and 1p per text for £5 a Month we feel we've hit just the right mark.

This way you don't have to worry about big bills and you pay exactly for what you need.

I hope you all like it and although we have a few other giffgaff labs goodybags in mind, we would love your ideas on what you would like to see. Giffgaff labs is truly a new platform for innovation where we're happy to trial new and different ideas. So head over to the contribute section of our forum and flesh out your own ideas with the help of the rest of our community.

In addition to all of this, we have even more good news for you as we have changed a few of our existing goodybags.

We improved our £10 goodybag, which now contains an additional 50% more minutes, bringing it up to 150 minutes.

And we created even better value by bringing our £35 goodybag down to £30 for a truly unlimited experience.

And on top of all of this, we've decided not to forget our those members who do not use our goodybags and extended the free 100mb a day mobile internet until the 1st of December.

To give a few more days to implement all of these changes, we will continue to run with the half price goodybags until September the 5th.

I am very excited to see your ideas for giffgaff labs in the coming Months and hope all this has put a smile on everyone's face.

Cheers,

Vincent

professional_tester · ‎27-08-2010

agree, the £10 goodybag is now brilliant!!

I assume the new £5 labs bag will be charged the same for internet? (2p per mb would also be great...!)

great to see a company able to evolve based on it's users. GREAT stuff. Thank you.

suzi · ‎27-08-2010

Fantastic changes, it'll be interesting to see how they all work out. Very pleased I decided to join GiffGaff. :)

fahadsadah · ‎27-08-2010

AWESOME, thanks guys!

vincent · ‎27-08-2010

Hi gulb,

Although there is no unlimited internet included in the new giffgaff labs goodybag like the other goodybags but you can still use the 100mb free internet per day from our PAYG rates which is now extended till the 1st of December. That and 2p calls and 1p text, as many as you like. :)

Cheers,

Vincent

doctorsnj · ‎27-08-2010

Great Vincent

I can feel the family migrating over here en masse

O2 reception in my area with 3G is much improved from when I last subscribed to O2

adamashby · ‎27-08-2010

I think the £5 goody bag is excellent - much as I want to take advantage of the other goodybags, I have a work mobile for the majority of the time. When I'm not at work, my mobile usage drops down well within the boundaries that the £5 bag will cover.

Is the free data included in the £5 goodybag (not that I use much data).

samrakesh · ‎27-08-2010

This sounds great. However, a few questions pop into my head.

Goody bag labs - How do we actually top up for the 5 pound labs goodybag? Do we have to top up 10 pounds and use 5 pounds to activate the goodybag, and then use the remaining balance to pay 2p per call? This would mean that effectively, we get 250 calls for 10 pounds.

Also, how is the internet charged after 1st of Dec on the labs goodybag. I know Dec is far ahead, but just to have an answer to the question.

The term 'Labs' sounds so much like it has been picked off Google's offering of Gmail labs. Don't mean to be rude, but just pointed out as Google and Giffgaff are probably my favourite two companies. :-)

pulster · ‎27-08-2010

Awesome :D

Loving the whole Giff Gaff way.

victor1990 · ‎27-08-2010

How about putting a small amount of minutes (say 50) onto the £5 unlimited texts goodybag? Then giffgaff would be able to compete with Tesco, who do a rolling 30 day contract of 100 minutes and unlimited texts for £6. If giffgaff offered a comparable deal to Tesco, I'll be sticking around for ages!

kimatgiffgaff · ‎27-08-2010

Thanks for the great feedback guys.

You got it perfectly well samrackesh. The £5 giffgaff labs goodybag will unlock UK calls at 2p and texts at 1p. Once you got your goodybag you can top-up as many times as you want during one month and you'll keep those low call rates.

As with any other goodybag you can buy it from your credit card or from your balance. But remember to top-up as having that goodybag alone and no credit on your account will not allow you to make any calls and texts.

Apart from the flexibility factor, giffgaff labs is a great deal those who like to call a lot:
For £10 (£5 giffgaff labs + £5 credit) you will get 250 minutes.

For £15 (£5 giffgaff labs + £10 credit) you will get 500 minutes.

For £20 (£5 giffgaff labs + £15 credit) you will get 750 minutes.

etc