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A £20 goodybag, giffgaff labs and much more revealed

former giff-staffer
Hi all,


Gosh, there is so much to reveal in this blog post I hardly know where to start...


First of, as always a thank you to everyone for the fantastic feedback and support you continue to give giffgaff. It really is what makes giffgaff giffgaff.


We've always said that we want to keep things simple here at giffgaff and that is what we'll continue to try and do. That's also why we've initially said we did not want to add any more goodybags until we had seen how well they fared and to keep things simple.


Well, I can tell you goodybags have been extremely well received and on top of that we have been overwhelmed with great suggestions for implementing even more goodybags. Most notably a £20 goodybag to fill the gap between our brilliant £15 goodybag and our truly unlimited £35 goodybag. 


As always we have taken your feedback on board and can now reveal we are implementing a brand new £20 goodybag as of September the 6th, which will include 600 minutes, unlimited texts and unlimited mobile internet. 


A special thanks should go out to englishbeer, xpz393, tobyriding and ragnorak for championing this idea. Thanks guys for your continued effort and support of giffgaff. As always, much appreciated.


Over the last couple of Months many more great ideas for what a goodybag should or shouldn't contain have come up in the community. But of course we can't implement them all, as that would get rather messy. As we want to stick to simplicity but somehow still offer choice and implement community suggestions, how do we do that?


We think the solution can be found in what we like to call 'giffgaff labs' Smiley Happy


What is goodybag labs you ask me?


Well, it is a goodybag that continuously changes. It never stops evolving and with great input from the community we can try out new ideas very quickly. Each time we come up with an idea together, we run the goodybag for two or three Months and see how successful it is and then implement another. 


The idea for the first 'labs goodybag' comes from reading your  feedback. On quite a few occasions we found comments from people saying that their usage wasn't always predictable. Some months you use much more minutes than others. Which made the choice for which goodybag to buy harder as you did not want to run out. 


The first goodybag to come out of the giffgaff labs hopes to fulfil the need for variable use and at 2p a minute and 1p per text for £5 a Month we feel we've hit just the right mark. 


This way you don't have to worry about big bills and you pay exactly for what you need.


I hope you all like it and although we have a few other giffgaff labs goodybags in mind, we would love your ideas on what you would like to see. Giffgaff labs is truly a new platform for innovation where we're happy to trial new and different ideas. So head over to the contribute section of our forum and flesh out your own ideas with the help of the rest of our community.


In addition to all of this, we have even more good news for you as we have changed a few of our existing goodybags.


We improved our £10 goodybag, which now contains an additional 50% more minutes, bringing it up to 150 minutes.


And we created even better value by bringing our £35 goodybag down to £30 for a truly unlimited experience.


And on top of all of this, we've decided not to forget our those members who do not use our goodybags and extended the free 100mb a day mobile internet until the 1st of December.


To give a few more days to implement all of these changes, we will continue to run with the half price goodybags until September the 5th.


I am very excited to see your ideas for giffgaff labs in the coming Months and hope all this has put a smile on everyone's face.





And before anyone says use pay and go, I would like a fixed rate to pay each month is all as well. 


Same as my partner rstevenson her use is more or less the same and she would like the same, shes not in at the min so I logged in to answer for her.


I have already left the network by the way! happy with my new network!


i will announce to my face book friends hurraaaaarrrrrrrrrrrrryy Smiley Happy


Woohoo! Cheers for the mention, Vincent - really impressed that a suggestion myself and a couple of other humble giffgaff users put forward has actually come to fruition and now available to all Smiley Happy


Really impressed that two of the existing goodybags have been made even better value too - there really is now nothing else out there which compares.


I also really like the 'goodybag labs' idea - put an idea out there and see how popular it is. Excellent! I can see this working well.


"by danielscott on 31-08-2010 13:34

Something with 50 mins and 50 texts would suit my use"


Then, you don't need a 'Goodybag' anyway - paying 8p per min and 4p per text, this would just cost you £6 of call credit on the standard rate. If you can get 50min and 50txt for less than £6 per month as a new customer on another UK mobile network's offering, would you mind posting back with the details so that we can all look at this?

"by rstevenson on 31-08-2010 10:00
It makes me glad I am leaving giffgaff now, that £5 labs goodybag is a load of rubbish and with the £20 one you have only catered for the high end user.
For ages I have been wanting to see a goodybag with just mins and texts in it. But it appears giffgaff are just interested in high end users."
So, can you tell us roughly how many minutes, texts and (if applicable) mb's of data you use in a month, rstevenson?
Even though the £10+ goodybags include data, it doesn't mean that you have to use it, and just the minutes/texts they include are competitive against the other networks,

It's just amazing on how GG are progressing, always throwing up suprises!


With the new GG labs goodybag, i think there is now a place for my mum to join the network - user of 400mins out of 600, 20 texts out of ultd! Smiley Happy




Off the top of my head the mother ship does text and call £15 top up 100 mins 100 texts and you keep the credit, you can spend the credit on other stuff so effectively the bundle is free.


Link as evidence


A lot better deal for low end users because if they dont use all of the bundle they not so much bothered as the bundle was free.


There are others who match giffgaff as well like asda mobile. They have 8 p per min and 4 p text. And I am sure there is loads of others that can give better offers, I have named just 1.

ace of spades
What about including mms at 8p half price in the labs goodybag?

how about £10/mth


unl text + 1p calls?