I don't think it's a case of fixing what's broken but they ask for ideas for improvement. Things can't progress without change even if you think what you've currently got is the best you don't know what's round the corner. I don't think you misunderstood my post as you asked a question on pricing to which I answered @4128334
how would you price each individual bag, when you think of the huge number of possible combinations.
The number of permutations is not relevant, only the number of choices for data, the number of choices for texts and the number of choices for data. Price each one, and then add them together.
That has been done in a very simple and easily understood manner by Tello at https://tello.co.uk/buy/national_plans
Not only is it simpler than having to compare individual goodybags and then make a compromise, but you also get pretty much the exact combination that you want, whether that be voice, texts or data.
The gigabags are rubbish. They should also be allowed as addons.
If £20 buys what it buys, how much for just the data ?
To shoot down this idea of making the goodybags more diverse, is utterly stupid.
To claim it isn't broken is to state that no one can have a problem with it, yet here we are.